In so far as a city ever needed a gossip rag, Los Angeles is crying out for a Defamer. For a city that's in many ways the cultural capital of the world, it's woefully under-gossiped. Sure, the celebrity weeklies give the latest tittle-tattle on the reality TV romance of the week. But the real stars of Hollywood are the producers, the agents, the PR flacks, the studio execs, and the screenwriters. They're usually behind the scenes. No longer-since May 2004, there's Defamer, putting them front and center.