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Blog World Expo
Wednesday, Nov. 7, 2007
The Importance of Blogging & New Media in Your Organization's Strategic Marketing (W201)
9:15 AM - 10:45 AM, S232
Toby Bloomberg: i Diva Marketing Blog
Marc Danziger: Winds of Change.NET, Armed Liberal
Grabbing the Market by the Long Tail: How to effectively leverage mass audience (W301)
11:00 AM - 12:30 PM, S232
Jory Des Jardins: i BlogHer (Co-Founder), i Pause
Blogging & Your Brand (W401)
2:30 PM - 4:00 PM, S232
Blake Cahill: i VisInsights
Clint Schaff
Integrating New Media into your Marketing Mix (W501)
4:15 PM - 5:45 PM, S232
Andy Beal: i Marketing Pilgrim
Paul Dunay: i Buzz Marketing for Technology
Maggie Koran Fox
Tom Gerace: Gather (Founder)
Paul Gillin: i Paul Gillin's blog
Thursday, Nov. 8, 2007
Corporate & CEO Blogging (T201)
10:15 AM - 11:45 AM, S233
Paula Berg: i Nuts About Southwest
Jennifer Cisney: i A Thousand Words, i ljc fyi
John Earnhardt: i The Platform
Pete Johnson: i Nerd Guru
Brian Lusk
Debbie Weil: i Next Level Biz Tips, i BlogWrite For CEOs
PR Do's and Dont's (T301)
1:30 PM - 2:30 PM, S233
Joe Beaulaurier: i Joe's Blog
Sue Bohle
Jennifer Cisney: i A Thousand Words, i ljc fyi
Henry Copeland: i Blogads weblog
John Earnhardt: i The Platform
Mike Prosceno: i Accidentally on Purpose
Brian Solis: i bub.blicio.us, WebProNews, i PR 2.0
Yamaha Motor Corporate Blogging Case Study (T401)
2:45 PM - 3:45 PM, S233
Maggie Koran Fox
Keeping Your Blog Out of Court (T501)
4:00 PM - 5:00 PM, S233
Brett Trout: i Blawg IT
Friday, Nov. 9, 2007
Social Media versus Pay Per Click (F201)
10:15 AM - 11:45 AM, S233
Jalali Hartman
Creating a Coherent Social Media Strategy (F301)
1:30 PM - 2:30 PM, S233
Chris Brogan: i chrisbrogan.com
Jeremiah Owyang: i Web Strategist
Building Relationships With Bloggers (F401)
2:45 PM - 3:45 PM, S233
Marc Harty
Brian Solis: i bub.blicio.us, WebProNews, i PR 2.0
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